[et_pb_section fb_built=”1″ admin_label=”Contact Section” module_id=”plan-a-project” _builder_version=”3.11.1″ custom_padding=”40px||0||false|false” locked=”off”][et_pb_row custom_padding=”||0px|” custom_margin=”|||” _builder_version=”3.18.7″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text admin_label=”Title” _builder_version=”3.18.7″ header_font=”|700||on|||||” header_font_size=”45px” header_font_size_tablet=”40px” header_font_size_last_edited=”on|phone” header_line_height=”1.3em” header_2_font=”|700||on|||||” header_2_font_size=”45px” header_2_font_size_tablet=”40px” header_2_font_size_phone=”38px” header_2_font_size_last_edited=”on|phone” header_2_line_height=”1.3em” custom_margin=”||0px|” animation_style=”fade” animation_direction=”left” animation_starting_opacity=”100%”]
zari couture
[/et_pb_text][et_pb_divider divider_weight=”2px” _builder_version=”3.18.7″ max_width=”24%” module_alignment=”left” custom_margin=”|||” custom_padding=”|||”] [/et_pb_divider][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.18.7″ custom_padding=”0|0px|25px|0px|false|false”][et_pb_row custom_padding=”2px|0px|27px|0px|false|false” disabled_on=”off|off|off” _builder_version=”3.18.7″][et_pb_column type=”4_4″ _builder_version=”3.18.7″ parallax=”off” parallax_method=”on”][et_pb_text admin_label=”Title” _builder_version=”3.18.7″ text_font=”||||||||” header_font=”||||||||” header_line_height=”1.2em” header_2_font=”|700||on|||||” header_2_font_size=”31px” header_2_font_size_tablet=”40px” header_2_font_size_last_edited=”on|tablet” header_2_line_height=”1.3em” header_3_font=”|700||on|||||” header_3_font_size=”30px” custom_margin=”||0px|10px” animation_style=”fade” animation_direction=”left” animation_starting_opacity=”100%” locked=”off”]
The Client
[/et_pb_text][et_pb_divider divider_weight=”2px” _builder_version=”3.18.7″ max_width=”8%” module_alignment=”left” custom_margin=”|||” custom_padding=”|||” locked=”off”] [/et_pb_divider][et_pb_text _builder_version=”3.18.7″ text_font=”||||||||” text_line_height=”1.5em” header_font=”||||||||” header_2_font=”||||||||” text_orientation=”justified” custom_margin=”||” custom_margin_last_edited=”off|desktop” custom_padding=”0px||25px”]Zari Couture in Mangalore has been providing distinctive hand-picked ethnic ensembles and fabric from across the country to local residents since 2011. They are known for having a collection of the finest ethnic wear designs to cater to a wide range of tastes and contemporary accents.
Apart from that, Zari is also well-known for its social media page, where its customers, or the #ZariFamily as they are affectionately known, enjoy engaging.[/et_pb_text][et_pb_text admin_label=”Title” _builder_version=”3.18.7″ text_font=”||||||||” header_font=”||||||||” header_line_height=”1.2em” header_2_font=”|700||on|||||” header_2_font_size=”31px” header_2_font_size_tablet=”40px” header_2_font_size_last_edited=”on|tablet” header_2_line_height=”1.3em” header_3_font=”|700||on|||||” header_3_font_size=”30px” custom_margin=”||0px|10px” animation_style=”fade” animation_direction=”left” animation_starting_opacity=”100%” locked=”off”]
Brief
[/et_pb_text][et_pb_divider divider_weight=”2px” _builder_version=”3.18.7″ max_width=”8%” module_alignment=”left” custom_margin=”|||” custom_padding=”|||” locked=”off”] [/et_pb_divider][et_pb_text _builder_version=”3.18.7″ text_font=”||||||||” text_line_height=”1.5em” header_font=”||||||||” header_2_font=”||||||||” text_orientation=”justified” custom_margin_last_edited=”off|desktop” custom_padding=”0px||25px” custom_margin__hover_enabled=”on”]Zari Couture – Mangalore, has been providing the town with a variety of exceptional hand-picked ethnic ensembles for quite some time. Since the people of Mangalore were already familiar with the brand, the client and the team wanted to take things up a notch.
We wanted to show off the delicate intricacies of the apparel, which go hand in hand with traditional festivals like Ugadi, Sankranthi, Holi, and Diwali, which are all coming up soon, with a new crop of creatives.[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row custom_padding=”2px|0px|27px|0px|false|false” disabled_on=”off|off|off” _builder_version=”3.18.7″][et_pb_column type=”1_2″ _builder_version=”3.18.7″ parallax=”off” parallax_method=”on”][et_pb_text admin_label=”Title” _builder_version=”3.18.7″ text_font=”||||||||” header_font=”||||||||” header_line_height=”1.2em” header_2_font=”|700||on|||||” header_2_font_size=”31px” header_2_font_size_tablet=”40px” header_2_font_size_last_edited=”on|tablet” header_2_line_height=”1.3em” header_3_font=”|700||on|||||” header_3_font_size=”30px” custom_margin=”||0px|10px” animation_style=”fade” animation_direction=”left” animation_starting_opacity=”100%” locked=”off”]
The Strategy
[/et_pb_text][et_pb_divider divider_weight=”2px” _builder_version=”3.18.7″ max_width=”8%” module_alignment=”left” custom_margin=”|||” custom_padding=”|||” locked=”off”] [/et_pb_divider][et_pb_text _builder_version=”3.18.7″ text_font=”||||||||” text_line_height=”1.5em” header_font=”||||||||” header_2_font=”||||||||” text_orientation=”justified” custom_margin=”||” custom_margin_last_edited=”off|desktop” custom_padding=”0px||25px”]For the festivities, we wanted to show off the Zari couture garments with a Mangalorean twist. After some analysis, the team discovered that many people who are celebrating the festivals are reminded of their youth; the days when they celebrated the festivals with their grandparents and parents in a more conventional manner. With this in mind, during the festival season, we crafted creatives that were imbued with minute details of ritual adornments and traditional accouterments, whisking the people back in time.[/et_pb_text][et_pb_text admin_label=”Title” _builder_version=”3.18.7″ text_font=”||||||||” header_font=”||||||||” header_line_height=”1.2em” header_2_font=”|700||on|||||” header_2_font_size=”31px” header_2_font_size_tablet=”40px” header_2_font_size_last_edited=”on|tablet” header_2_line_height=”1.3em” header_3_font=”|700||on|||||” header_3_font_size=”30px” custom_margin=”||0px|10px” animation_style=”fade” animation_direction=”left” animation_starting_opacity=”100%” locked=”off”]
The Execution
[/et_pb_text][et_pb_divider divider_weight=”2px” _builder_version=”3.18.7″ max_width=”8%” module_alignment=”left” custom_margin=”|||” custom_padding=”|||” locked=”off”] [/et_pb_divider][et_pb_text _builder_version=”3.18.7″ text_font=”||||||||” text_line_height=”1.5em” header_font=”||||||||” header_2_font=”||||||||” text_orientation=”justified” custom_margin_last_edited=”off|desktop” custom_padding=”0px||25px” custom_margin__hover_enabled=”on”]From the writing to the props picked, everything was thoroughly thought out. The actors who were cast also deserve credit for completely immersing themselves in their roles and being “in it.” To set the festive mood, the backdrop was designed to evoke a traditional Mangalorean home, while the music paid tribute to the classical music of the coastal belt.[/et_pb_text][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.18.7″ parallax=”off” parallax_method=”on”][et_pb_code _builder_version=”3.18.7″]
[/et_pb_code][/et_pb_column][/et_pb_row][et_pb_row custom_padding=”0px|0px|0px|0px|true|false” custom_margin=”0px||0px||true” _builder_version=”3.18.7″][et_pb_column type=”4_4″ _builder_version=”3.18.7″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.18.7″ text_font=”||||||||” text_orientation=”justified” custom_margin_last_edited=”off|desktop” custom_padding=”20px||25px” locked=”off” custom_margin__hover_enabled=”on”]
WATCH and let us know what you think!
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[/et_pb_code][/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.18.7″ parallax=”off” parallax_method=”on”][et_pb_code _builder_version=”3.18.7″]
[/et_pb_code][/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.18.7″ parallax=”off” parallax_method=”on”][et_pb_code _builder_version=”3.18.7″]
[/et_pb_code][/et_pb_column][/et_pb_row][et_pb_row custom_padding=”2px|0px|27px|0px|false|false” disabled_on=”off|off|off” _builder_version=”3.18.7″][et_pb_column type=”4_4″ _builder_version=”3.18.7″ parallax=”off” parallax_method=”on”][et_pb_text admin_label=”Title” _builder_version=”3.18.7″ text_font=”||||||||” header_font=”||||||||” header_line_height=”1.2em” header_2_font=”|700||on|||||” header_2_font_size=”31px” header_2_font_size_tablet=”40px” header_2_font_size_last_edited=”on|tablet” header_2_line_height=”1.3em” header_3_font=”|700||on|||||” header_3_font_size=”30px” custom_margin=”||0px|10px” animation_style=”fade” animation_direction=”left” animation_starting_opacity=”100%” locked=”off”]
The Conclusion
[/et_pb_text][et_pb_divider divider_weight=”2px” _builder_version=”3.18.7″ max_width=”8%” module_alignment=”left” custom_margin=”|||” custom_padding=”|||” locked=”off”] [/et_pb_divider][et_pb_text _builder_version=”3.18.7″ text_font=”||||||||” text_line_height=”1.5em” header_font=”||||||||” header_2_font=”||||||||” text_orientation=”justified” custom_margin=”||” custom_margin_last_edited=”off|desktop” custom_padding=”0px||25px”]Strong traditional insights from the residents of Mangalore and our top tier production plan made this campaign a huge success. The Ad creative was able to take the Zari couture clients on a nostalgic journey and kept them engaged on the social platform.[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ module_class=”ftrcontact” _builder_version=”3.13.1″ background_color=”#e2e2e2″ custom_margin=”||0px|” custom_padding=”20px||20px|” global_module=”253″ saved_tabs=”all”][et_pb_row use_custom_gutter=”on” gutter_width=”2″ _builder_version=”3.13.1″][et_pb_column type=”1_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_image src=”https://www.alt-er.com/wp-content/uploads/2020/09/alter-logo-new.png” alt=”Alter Footer Logo” title_text=”Alter Footer Logo” show_bottom_space=”off” align=”center” _builder_version=”3.18.7″ max_width=”65%” custom_padding=”|||”][/et_pb_image][et_pb_text _builder_version=”3.18.7″ text_font=”Rajdhani|||on|||||” text_text_color=”#000000″ text_font_size=”20px” header_font=”|700|||||||” header_line_height=”0em” header_2_text_color=”#333333″ header_2_font_size=”23px” header_4_font=”Rajdhani|700|||||||” header_4_text_color=”#000000″ text_orientation=”center” custom_margin=”15px|||” custom_padding=”|||”]
Google partner agency
[/et_pb_text][et_pb_image src=”https://www.alt-er.com/wp-content/uploads/2018/08/partner-badge.jpg” alt=”Alter Footer Logo” title_text=”Alter Footer Logo” url=”https://www.google.com/partners/agency?id=2425809000″ url_new_window=”on” show_bottom_space=”off” align=”center” _builder_version=”3.18.7″ max_width=”65%” module_alignment=”center” custom_margin=”0px|||” custom_padding=”|||”][/et_pb_image][et_pb_blurb url=”tel:+91%20762%20493%206934″ use_icon=”on” font_icon=”%%264%%” icon_color=”#999999″ icon_placement=”left” use_icon_font_size=”on” icon_font_size=”32px” admin_label=”Address” _builder_version=”3.18.7″ header_font=”Rajdhani||||||||” header_text_color=”#000000″ header_font_size=”24px” header_line_height=”1.3em” body_font=”Rajdhani||||||||” body_text_color=”#000000″ custom_margin=”15px|||”]
[/et_pb_blurb][et_pb_blurb url=”https://www.google.com/maps/place/Alt-er+Marketing+Management+-+Digital+Marketing+Agency/@12.8811907,74.7828105,12z/data=!4m18!1m12!4m11!1m3!2m2!1d74.8531962!2d12.8868712!1m6!1m2!1s0x3ba35a38c2dae4c5:0x5977574ad0d9bcd4!2sAlt-er+Marketing+Management+-+Digital+Marketing+Agency+The+Kadri+Rocks,+Opp+Vijaya+Clinic,+Kadri+Kambla+Road,+Mangaluru,+Karnataka+%E2%80%93+575004.!2m2!1d74.852851!2d12.8812!3m4!1s0x3ba35a38c2dae4c5:0x5977574ad0d9bcd4!8m2!3d12.8812!4d74.852851″ url_new_window=”on” use_icon=”on” font_icon=”%%249%%” icon_color=”#999999″ icon_placement=”left” use_icon_font_size=”on” icon_font_size=”32px” admin_label=”Address” _builder_version=”3.18.7″ header_font=”Rajdhani||||||||” header_text_color=”#000000″ header_font_size=”24px” header_line_height=”1.3em” body_font=”Rajdhani||||||||” body_text_color=”#000000″]
The Kadri Rocks,
Kadri Kambla Road,
Mangalore – 575004.
[/et_pb_blurb][et_pb_social_media_follow _builder_version=”3.18.7″ text_orientation=”left” module_alignment=”right” custom_margin=”-8px|||” custom_padding=”0px|||”][et_pb_social_media_follow_network social_network=”facebook” url=”https://www.facebook.com/altermangalore/” _builder_version=”3.13.1″ custom_margin=”|0px||0px” custom_padding=”|0px||0px” follow_button=”off” url_new_window=”on”]
[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https://instagram.com/altermangalore?utm_source=ig_profile_share&igshid=2189kc6aszra” _builder_version=”3.13.1″ follow_button=”off” url_new_window=”on”]
[/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https://www.linkedin.com/company/altermangalore/?originalSubdomain=in” _builder_version=”3.13.1″ follow_button=”off” url_new_window=”on”]
[/et_pb_social_media_follow_network][et_pb_social_media_follow_network url=”https://www.behance.net/Altermangalore” _builder_version=”3.18.7″ follow_button=”off” url_new_window=”on”][/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https://twitter.com/altermangalore” _builder_version=”3.13.1″ follow_button=”off” url_new_window=”on”]
[/et_pb_social_media_follow_network][/et_pb_social_media_follow][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_blurb title=”Quick links” disabled_on=”off|on|on” _builder_version=”3.18.7″ header_level=”h3″ header_font=”Rajdhani||||||||” header_text_color=”#000000″ border_width_bottom=”3px” border_color_bottom=”#ca9733″][/et_pb_blurb][et_pb_text _builder_version=”3.18.7″ text_font=”Rajdhani||||||||” text_text_color=”#000000″ text_font_size=”15px” header_font=”|700|||||||” header_2_text_color=”#333333″ header_2_font_size=”23px” header_4_font=”Rajdhani|700|||||||” header_4_text_color=”#000000″ custom_margin=”45px||” custom_padding=”|||”]
Digital Marketing Services
Social Media Marketing
Social Media Optimization
Search Engine Marketing
Search Engine Optimization
Digital Display Ads
Video Marketing
[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_blurb title=”Quick links” disabled_on=”on|on|off” _builder_version=”3.18.7″ header_level=”h3″ header_font=”Rajdhani||||||||” header_text_color=”#000000″ border_width_bottom=”3px” border_color_bottom=”#ca9733″ text_orientation=”center”][/et_pb_blurb][et_pb_text _builder_version=”3.18.7″ text_font=”Rajdhani||||||||” text_text_color=”#000000″ text_font_size=”15px” header_font=”||||||||” header_2_text_color=”#333333″ header_2_font_size=”23px” header_4_font=”Rajdhani|700|||||||” header_4_text_color=”#000000″ custom_margin=”||” custom_padding=”|||”]
Design & Branding Services
Logo design
Brand identity
Environment Graphics
Packaging design
Communication Design
Event Design
Print Design
Branding and Rebranding
[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.18.7″ text_font=”Rajdhani||||||||” text_text_color=”#000000″ text_font_size=”15px” header_font=”||||||||” header_2_text_color=”#333333″ header_2_font_size=”23px” header_4_font=”Rajdhani|700|||||||” header_4_text_color=”#000000″ custom_margin=”45px||” custom_margin_phone=”15px||” custom_margin_last_edited=”on|phone” custom_padding=”|||”]
Web development Services
E-commerce web development
HTML and PHP web development
WordPress and CMS development
Landing page development
Domain, hosting and email service provider
Website maintenance (AMC)
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