Category: Digital marketing

Hi, I’m prajwal today i will teach you how to improve your Facebook Ad click-through rate Introduction There are two options you have when you are buying Facebook Ads, its either you pay per impression or you pay per click. Most people prefer to pay per click because, why you want to pay if people…

Managing and maintain your multiple Facebook pages was a difficult task with multiple actions and engagement from users across different business pages and different target groups. It will be very difficult to maintain and manage the posts across the platforms. Facebook introduced Creator studio which eventually led to an Instagram version of Creator studio allowing…

We started running PPC ads by doing a lot of mistakes and burnt our hand by these mistakes. It is very important to understand a pattern of common mistake due to which our ads were not performing the way they were supposed to perform.  This article gives you an understanding of this common pattern and…

Have you always wondered if there is a sure way of creating content for social media that people would wait to share? Yes. There is. Is there a way to stand out from the tsunami of content that people consume on a daily basis? Yes. There is. It all boils down to two simple philosophies…

Social media is a place for people to engage, have fun and to learn something new. Building a relationship between the brand and the audience is an important aspect on social media. It is necessary to maintain a personal touch with your audience.  As a social media strategist, it is always good to keep growing…

[et_pb_section fb_built=”1″ _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.48″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.74″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”] Look at the photo above. I place the main subject of the photo at the intersection of the rule of third lines. This is exactly what you should do in your photos! What is the IMPORTANCE? The rule of thirds…

Once upon a time, in a world not so distant from ours, lived 2 pens called Penorama and Penny. They looked so similar that one would say they were twins. However, they weren’t alike in their thoughts.  Penorama felt he was the best pen ever, while Penny always thought herself as work in progress. They…

A few years back, the activities which we do didn’t have a like or share button, where the political leaders had to address the nation and not tweet about the issue and filters were part of Photoshop.  The presence of social media has led the leaders, celebrities, companies communicate with their audience or people in…

If you’re reading this, you are already pulling your hair out handling social media accounts of multiple clients, reaching your deadlines, creating awesome content and STILL facing heat from clients for missing important dates and your management for not doing your job well! So what on earth is going on? You, my friend, are suffering…

Social media is the most effective method to promote a small business. Each social media platform is used for a different reason and has its own set of users. It is important to consider which social media platforms suit your business rather than joining all the available social media platforms. Here are a few important…