Author: altertest

The Ad Campaigns That Made Students Stop, Swipe & Apply at MITK About MITK: Founded in 2004 by Late I. M. Jayaram Shetty and the MNBS Trust, Moodlakatte Institute of Technology, Kundapura (MITK) was established to make quality technical education accessible to rural communities. Over the years, it has empowered students from modest backgrounds to…

About Prasad Netralaya Prasad Netralaya is Karnataka’s largest eye care network, trusted since 2002 for advanced treatments, expert doctors, and patient-first care. With 10+ branches across Karnataka, Kasaragod, and Goa, it combines world-class technology with accessibility, ensuring quality vision care for all ages. The Ask: Prasad Netralaya wanted to promote its advanced eye care services…

Know SAT- Case study Objective Generate quality leads for Know SAT, a trusted consultancy for entry-level abroad jobs in Europe. The focus was on young candidates in Mangalore & Kasaragod aspiring for stable overseas employment with good earnings and benefits. Challenge Market perception: Abroad job opportunities are often seen with doubt due to scams. Needed…

Driving Consistent Leads on a Minimal Budget for Render Visuals Via Google Ads Background Render Visuals, a 3D rendering solutions company, was earlier running Google Ads with a daily budget of AUD 50/day, generating around 35 leads/month. Due to client requirements, the budget was reduced to AUD 20/day starting end of July 2025. Previous KPI…

Driving High-Quality Leads for a Diagnostic Center in Mangalore Client: White Glove Diagnostics Project Background The client operated in the healthcare industry, running an offline diagnostic center in Mangalore city. They faced stiff competition from multiple established players in the same region. This was also the client’s first attempt at digital advertising, with a newly…

IAAPI Expo 2025 – Google Ads Campaign Objective We ran Google Ads to generate leads for Semnox, who were participating at IAAPI Expo 2025. The core objective was to drive interest, encourage industry professionals to visit the Semnox booth, and learn more about the company’s innovative products and solutions. The Challenge: Industry Competition: IAAPI is…

Testing Static vs. Cinemagraph Creatives for Citadel Developers About the Client Citadel Developers is one of Mangalore’s leading real estate developers, known for creating premium residential and commercial spaces that blend luxury, comfort, and modern living. Callista – An ultra-luxurious one-floor, one-apartment project in Kadri, Mangalore, designed to offer unmatched privacy, exclusivity, and panoramic views…

Case Study: IMJ Institutions – Driving Admissions through Video Marketing About the Client IMJ Institutions (established in 1995) is a leading educational group in Karnataka, nurturing talent across diverse fields of higher education. The group includes: Moodlakatte College of Nursing (MCN) – Approved by INC and Karnataka State Nursing Council, affiliated with RGUHS. Moodlakatte College…

Lead Generation for the 21st Garment Fair About the Client Saraogi Super Sales (SSS) Saraogi Super Sales is one of India’s largest B2B marketplaces for garment sourcing. The company connects buyers and suppliers across the globe, leveraging India’s vast resources in the readymade garment, saree, and apparel industries. With over 16 years of industry expertise,…

How Newton Software Pvt. Ltd. Achieved 344+ Conversions Through Google Ads Overview: Newton Software Pvt. Ltd., a leading enterprise in workforce automation and gate pass management solutions, wanted to increase its online visibility and generate high-quality B2B leads. Their goal was to target decision-makers in the manufacturing and infrastructure sectors across India. The Challenge: Before…