Alter

Nirmala Travels

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Nirmal Travels Client Nirmal Travels Year 2023 For this project, I crafted a cohesive and engaging social media design portfolio for Nirmala Travels, a renowned travel brand established in 1971. With a legacy of excellence in coach and customized tours across India and abroad, the brand required visuals that reflect its rich heritage, trust, and wide-ranging travel services. The designs highlight their premium offerings, extensive network, and commitment to creating memorable travel experiences for diverse groups. For this project, I crafted a cohesive and engaging social media design portfolio for Nirmala Travels, a renowned travel brand established in 1971. With a legacy of excellence in coach and customized tours across India and abroad, the brand required visuals that reflect its rich heritage, trust, and wide-ranging travel services. The designs highlight their premium offerings, extensive network, and commitment to creating memorable travel experiences for diverse groups.

Pioneer

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Pioneer Client Pioneer Year 2023 Pioneer’s journey began in 1930 when founder Nozomu Matsumoto was inspired by the soul-stirring sound of hi-fi speakers. Driven by his passion, he set out to create dynamic speakers for others to enjoy. This vision lives on in Pioneer’s philosophy: “Move the Heart and Touch the Soul. Pioneer’s journey began in 1930 when founder Nozomu Matsumoto was inspired by the soul-stirring sound of hi-fi speakers. Driven by his passion, he set out to create dynamic speakers for others to enjoy. This vision lives on in Pioneer’s philosophy: “Move the Heart and Touch the Soul.

Janapriya

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Janapriya Branding Client Janapriya Year 2023

White Glove

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White Glove Client White Glove Year 2023 White Glove, run by Dr. Chintan Hegde with 15 years of experience, provides a full range of diagnostic services, including routine tests, blood tests, imaging services, and free home sample collection—all under one roof. The client had a clear objective, to create awareness about their services in and around Mangalore while building trust and credibility among their customers. White Glove, run by Dr. Chintan Hegde with 15 years of experience, provides a full range of diagnostic services, including routine tests, blood tests, imaging services, and free home sample collection—all under one roof. The client had a clear objective, to create awareness about their services in and around Mangalore while building trust and credibility among their customers.

GL Acharya

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GL Acharya Client GL Acharya​ Year 2023 For GL Acharya’s festive posts, we aimed to merge cultural storytelling with the brand’s signature jewellery collection. Each creative piece was designed to celebrate Indian traditions while subtly integrating jewellery elements as visual metaphors. Our approach ensured that every festive greeting was not just a wish but an artistic representation of heritage, emotion, and elegance. For GL Acharya’s festive posts, we aimed to merge cultural storytelling with the brand’s signature jewellery collection. Each creative piece was designed to celebrate Indian traditions while subtly integrating jewellery elements as visual metaphors. Our approach ensured that every festive greeting was not just a wish but an artistic representation of heritage, emotion, and elegance.

Bindu

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Bindu Branding Client Bindu Year 2023 Established in 1987 by Mr. Sathya Shankar, The House of Bindu has grown from an automobile spare parts shop into a dynamic conglomerate. With expansions into auto finance through Praveen Capital in 1994 and the launch of Bindu Mineral Water, the brand has built a legacy of innovation and growth. Social media designs were developed to reflect the brand’s journey, capturing its heritage, versatility, and evolving identity. Established in 1987 by Mr. Sathya Shankar, The House of Bindu has grown from an automobile spare parts shop into a dynamic conglomerate. With expansions into auto finance through Praveen Capital in 1994 and the launch of Bindu Mineral Water, the brand has built a legacy of innovation and growth. Social media designs were developed to reflect the brand’s journey, capturing its heritage, versatility, and evolving identity.

Zari

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Zari Branding Client Zari Year 2023 Founded in 2011 by Vijesh & Nanditha in Mangaluru, Zari Couture began as a curated ethnic apparel store and has since evolved into a multi-outlet brand with diverse offerings, including Zari Junior. Social media designs were crafted to reflect Zari’s elegant aesthetic, cultural richness, and evolving fashion journey. Founded in 2011 by Vijesh & Nanditha in Mangaluru, Zari Couture began as a curated ethnic apparel store and has since evolved into a multi-outlet brand with diverse offerings, including Zari Junior. Social media designs were crafted to reflect Zari’s elegant aesthetic, cultural richness, and evolving fashion journey.

Zari

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Zari Client Zari Year 2023 Since its inception in 2011, Zari Couture has grown into a multi-outlet fashion brand with diverse offerings, including Zari Junior. Our social media designs were crafted to reflect this evolution—blending cultural richness with modern aesthetics. Through engagement posts, festive celebrations, and storytelling-driven visuals, we helped shape a strong and stylish digital identity for the brand. Since its inception in 2011, Zari Couture has grown into a multi-outlet fashion brand with diverse offerings, including Zari Junior. Our social media designs were crafted to reflect this evolution—blending cultural richness with modern aesthetics. Through engagement posts, festive celebrations, and storytelling-driven visuals, we helped shape a strong and stylish digital identity for the brand.

Pioneer

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Pioneer Branding Client Pioneer Year 2023 We designed a series of social media posts for Pioneer, focusing on both product highlights and brand storytelling. The objective was to create engaging and visually striking content that reinforces Pioneer’s premium sound quality, innovation, and automotive lifestyle appeal across digital platforms. We designed a series of social media posts for Pioneer, focusing on both product highlights and brand storytelling. The objective was to create engaging and visually striking content that reinforces Pioneer’s premium sound quality, innovation, and automotive lifestyle appeal across digital platforms.

Kosmedix

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Kosmedix​ Branding, Packaging​ Client Kosmedix Year 2023 Kosmedix is a modern unisex wellness brand that embodies confidence, boldness, and self-care. Its branding features a clean sans-serif logotype and a distinct turquoise palette, reflecting vitality and balance. The design system ensures a cohesive presence across packaging, social media, and advertising, making Kosmedix a standout brand that celebrates self-love and holistic well-being for all. Kosmedix is a modern unisex wellness brand that embodies confidence, boldness, and self-care. Its branding features a clean sans-serif logotype and a distinct turquoise palette, reflecting vitality and balance. The design system ensures a cohesive presence across packaging, social media, and advertising, making Kosmedix a standout brand that celebrates self-love and holistic well-being for all. THE CHALLENGE To craft a visual identity that projected Kosmedix as a ‘Bold, Sharp, Friendly And Timeless’ brand. Kosmedix came to us with the desire to revamp its brand identity. The goal was to create a complete brand identity system for Kosmedix that captured the essence of the brand. The key element here was the logo — the most important visual asset of the brand, embodying resourcefulness and simplicity, projecting a ‘Bold, Sharp, Friendly And Timeless’ brand. We had to craft the logo and the brand identity system as a representation of their end-to-end aesthetic care solutions for women and men. The intention was to: Maintain authenticity and build brand equity; Leverage the scale of their system across all mediums; Provide more consistency and quality; and Facilitate increased system productivity THE ALT-ER SOLUTION As with any project, the process started off with sketching. Rough concepts that came to mind were documented, both on paper and digitally. After a lot of exploration on messy artboards in Adobe Illustrator, a few selected variants were presented to the team. Upon their feedback and a couple more revisions, a strong and refined concept was proposed. This made the cut and is now the current logo. THE IDENTITY SYSTEM The font and colour theory plays a big part in capturing the spirit of the brand. A serif font, having an authentic quality that ties in with Timeless and Boldness values, proved to be the way to go for the logotype. It expresses trust and reliability, attention to detail and personable service – all of the company’s core values & qualities. The Kosmedix brand identity is born from the brand idea of feeling confident, boldness and pays homage to people who are driven by self-love. All the graphic elements and the overall graphic language is a reflection of this. Kosmedix is a single coloured brand. It makes them stand out and plays a critical part in what makes them look and feel different. White and Light Gray are usually used for backgrounds. Coal Black is usually used for body text.