Author: Alter
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How to visualize content for social media
Have you always wondered if there is a sure way of creating content for social media that people would wait to share? Yes. There is. Is there a way to stand out from the tsunami of content that people consume on a daily basis? Yes. There is. It all boils down to two simple philosophies…
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Why Creative People Need To Be Inside a Box
If you are a writer, content creator, designer or even a strategist, there is one thing that boils your blood boil more than anything else. Hearing, “Think outside the box” the over – used, cliché every single person in the creative field has heard. What’s so special about the outside of the box then? Nothing. You…
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Let’s Talk About Engagement – The One Thing Your Brand Thinks Is Not Important But It Is!
Once upon a time, in a world not so distant from ours, lived 2 pens called Penorama and Penny. They looked so similar that one would say they were twins. However, they weren’t alike in their thoughts. Penorama felt he was the best pen ever, while Penny always thought herself as work in progress. They…
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Evolution of Social Media
A few years back, the activities which we do didn’t have a like or share button, where the political leaders had to address the nation and not tweet about the issue and filters were part of Photoshop. The presence of social media has led the leaders, celebrities, companies communicate with their audience or people in…
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10 Daily checklist points for a successful PPC campaign
How can you ensure success on your PPC campaign? How can you optimize a campaign for better results on a daily basis? What is the daily checklist to follow for a great PPC campaign? You are in the right place. Having a habit of making a systematic PPC checklist to manage certain crucial areas of…
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5 Successful Ways To Grow Your Law Firm Through SEO
There are 38,00,000 users searching for something or the other on Google every minute. To break it down further, there are at least 7,00,000 users searching for lawyers on the Internet. Since lawyers can’t go about pasting advertisements anywhere, how would you, as a lawyer let people discover you? How will you let the public…
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How Can SEO Improve Your Business?
Have you spent time and money to create the website of your dreams? If so, have all your efforts helped you gain customers? The first thing people go to when they want to find something is most likely the Google Search bar. You have to make sure that your product or service is one of…
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The Digital Marketing Strategy for a Successful Political Campaign
From personal interactions to collecting surplus amounts of data, it’s no surprise that the Internet is an eternal booming sensation. In a century blessed with millions of innovations, connections are essential. We want to reach out in so many different ways, to learn, create and grow. Eventually and inevitably, digital marketing was born. What better…
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Digital Marketing Strategies for Hospitals in India
Keeping up with the modern trends in technology, most businesses, including hospitals, are focusing on their marketing efforts in the digital space.As of June 2018, the number of Internet users in India rose to 50 crores!This means that most of your hospital’s patients and potential patient’s can be reached and communicated with, effectively on the…
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Best Marketing Strategies for Small Business Owners in India
You as a small business owner might find the thought of competing with large corporations – a very scary thought. This is because you probably don’t have millions of rupees to set aside as your marketing budget. BUT If you are able to come up with an effective strategy to market your products / services,…